By If your business is at that stage of success where you were thinking of expanding, then congratulations are certainly in order. It is difficult however, to know where to start when such an option becomes available to you and you need to know lots of information, so that you can make a more informed choice to allow your business to grow further. We live in a very competitive world and there is competition coming from all sides, including in Thailand itself and outside the country as well.
There is lots of work before you start looking for a factory for rent in Bangkok, you have to do your homework to make sure that the new location will have customers of the right demographic that you are looking for, it needs to be a location where your current customer base can and will travel to. This is just one of the top tips when thinking of expanding your current business enterprise here in Bangkok, the following are some others for your business consideration.
Know your customer demographic
This is crucial when thinking of moving your premises to somewhere else, you’re going to have to use lots of analytics to figure out the demographics of the area that you will be moving to. You also need to start early to let your customers know what you are planning to do, make sure that they will stay with you and continue to purchase. You do not want customer service to suffer as a result of your relocation, so listen to your customers.
Embrace social media
If you are old school, and you feel that your business has been a success up until this point in time, without the need of any fancy marketing gimmicks or strategies, you need to think in a more modern fashion, because digital marketing and specifically social media will help you to reach your new business goals and make your business expansion more successful. It’s all about engaging with your customer base and the customer base that you want to create when you move.
Figure out the competition
It’s highly likely that you already know about the competition in the area that you are currently located, but when you move to different premises, you need to figure out the competition again. This is the time for lots of research into, not only what your new competitors are doing, but also what they are not doing. This could be the perfect opportunity to create a niche for yourself so that you can hit the ground running when you move into your new factory.
Most important of all, make sure that you hire the right kind of employees for your new factory premises. If you surround yourself with the right people, it will create a more positive place for people to work, this will carry over into the customer service that they provide for all of your new customers.
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